Home business grows into office space for Vertical Marketing
Vertical Marketing Group opened its doors in Milford less than a year ago, in the summer of 2014.
Vertical Marketing Group (VMG) is a full service digital marketing agency, handling any advertising or marketing that is done online or on mobile devices.
Starting as a home office business, it has grown into a large office space at the Merritt Crossing building on Wheelers Farm Road.
VMG has recently become an official Google Partner. To achieve Google Partner status, agencies must earn the Google Partner Badge, which signifies that the company is healthy, has happy customers, and demonstrates Google best practices. In addition, Vertical Marketing Group has Google Certified Adwords specialists working with each client to ensure best practices, ethical marketing, and solid return on investments.
Mark Kaminski is the founder of the company, with more than a decade of experience in online marketing, e-commerce, and web development industries.
“Almost every business owner understands that they need to be advertising online, but there are so many road blocks to their success.” said Kaminski. “Many of the road blocks we have heard are, previous failures, the thought that it is too expensive, not truly understanding the online space, or simply the fear of losing money.”
The company handles the online marketing for companies with monthly budgets between $200 and $20,000, large companies such as national custom printers and family vacation resorts to the local businesses such as the Bridgeport Bluefish and several of the mom and pop shops throughout the area.
Recently, Google has selected a few companies around the country to roll out a new small business initiative to get all small businesses #OnTheMap. Vertical Marketing Group was selected to support the Connecticut region and will be hosting free local events to help small business owners increase their online exposure.